BriefMe is a smart document summarization and reading assistant. It allows users to upload a PDF and instantly receive a full document summary, navigate through key topics, and engage in a contextual chat that references specific sections of the document.
I led the product experience from concept to working POC — focusing on summarization logic, interface clarity, and AI chat integration.
In its pre-launch stage, the product has already gained traction through cross-promotion in another of our apps, generating over 350 waitlist signups.
services:
Date:
2024-On going
We created a family of animated characters to bring empathy and clarity to the user experience.
Each one appears in key moments throughout the product.
Before I started designing, I began mapping out interaction flows of different parts of the user journey. Below are images of the ‘Getting started’ flow. The main goal was to get the user started planning as soon as possible with the smallest amount of friction.
To reduce friction and help users quickly reach value, we designed a guided onboarding flow that takes them from landing page to their first summarized PDF in just a few steps. Instead of presenting a blank slate, we opted for a pre-structured experience that builds clarity and confidence — making the product feel simple, intuitive, and rewarding right from the start.
After validating the core flows, I translated the product experience into a set of high-fidelity screens that prioritize clarity, speed, and user confidence.
The visual language was intentionally simple, almost invisible — designed to step aside and let the content speak. I chose Helvetica for its high readability and ubiquity across platforms, echoing the product's goal of familiarity and ease when working with complex documents like PDFs.
The yellow highlight color wasn’t accidental — it draws from the physical world of annotations and study guides, evoking the feel of a marker stroke on paper. This subtle reference helped the interface feel both digital and tactile — a tool designed not just to summarize but to support focused reading.
Contextual Highlighting & Source Linking
Every answer in the chat is backed by a reference number.
Clicking it jumps to the exact sentence in the original document.
The matching text is highlighted in yellow, helping users visually
connect the insight to its source.
Smart PDF Summarization
Once a user uploads a PDF, the system instantly generates a summary.
Users can either view a full-document summary or zoom in on a specific page.
For larger documents, they can jump to the relevant page directly using topic tags—
without needing to scroll manually.
Guided & Freeform Chat
Users can engage with the AI assistant through a conversational interface.
To help them get started, we offer pre-written question suggestions,
which can be clicked to instantly trigger answers.
Of course, users can also type their own questions freely.



